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Insightful Buddha
  The Blue Swimmer Group always looks to support its projects and clients with meaningful marketing insights, whatever the format.
Insights can take the form of a simple web search, a magazine tear, field visit and photo’s, consumer and retailer vox pops, to employing expert panels to forecast trends.

Some examples of specific insight services offered include:

Brand, segment and portfolio audits
Commercial environment studies
Expert paneling
Project Evaluations
  Consumer Research
 
The Group leaves research to the experts, focusing its efforts on non-traditional approaches to support or replace formal programs, for broader or more qualitative learnings.